Umbrelly had a B2B cloud costs, but suffered from a visual trust gap. While competitors looked like established tech giants, Umbrelly fought for enterprise contracts using just a basic logo and messy DIY templates. They needed their visual identity to reflect their top-tier expertise to win big clients.
I stepped in to architect that missing trust by building a cohesive visual ecosystem. I translated complex cloud data into custom infographics that made their value instantly obvious, overhauled their landing pages, and designed a rock-solid suite of pitch decks. Suddenly, every touchpoint became intentional and authoritative.
The impact of this visual consistency was immediate. By transforming routine client communications—like monthly cloud reports and invoices—into confidence-inspiring documents, the design system acted as a silent closer. Armed with a brand that finally matched their actual expertise, Umbrelly successfully landed 10 new corporate clients.
I stepped in to architect that missing trust by building a cohesive visual ecosystem. I translated complex cloud data into custom infographics that made their value instantly obvious, overhauled their landing pages, and designed a rock-solid suite of pitch decks. Suddenly, every touchpoint became intentional and authoritative.
The impact of this visual consistency was immediate. By transforming routine client communications—like monthly cloud reports and invoices—into confidence-inspiring documents, the design system acted as a silent closer. Armed with a brand that finally matched their actual expertise, Umbrelly successfully landed 10 new corporate clients.
